How to Connect Binom to CIPIAI: Postback, Offer and Campaign Setup
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CIPIAI is already in Binom's affiliate network catalog, so half of this setup is picking a template instead of typing parameters by hand. The other half is where campaigns usually lose data: the postback tokens on the CIPIAI side and the zone token on the offer URL. Below are seven steps, from copying the postback in Binom to pasting a campaign link into your traffic source, with a screenshot of every screen you'll touch.

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A Binom postback for CIPIAI is a server-to-server request that CIPIAI sends to your Binom tracker each time a conversion is recorded or changes status. It carries the Binom click ID (cnv_id), the payout and the status (cnv_status), so Binom can attach the conversion to the exact click, source and zone that produced it. You set it once as a global postback in CIPIAI Tracking Tools, and every flow can reuse it.

What goes where: the Binom and CIPIAI setup at a glance

Data moves in two directions. Binom passes its click ID to CIPIAI through the offer URL; CIPIAI returns that click ID with the conversion through the postback.

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Item Where you get it Where you paste it
Postback URL Binom → Settings → Tracking links CIPIAI → Tracking Tools → Postback → Global
Flow tracking link CIPIAI → Offerwall → Flows (after approval) Binom → Offers → URL
Click ID click_id={clickid} Added by the CIPIAI template from Binom's catalog Nowhere, Binom appends it
Zone parameter zone_id={t1} You add it End of the offer URL in Binom
Campaign link Binom → Campaigns → Campaign URL Your traffic source (push, pop, native)

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Before you start, have a working Binom install with a tracking domain and an approved CIPIAI webmaster account.

Copy the postback URL from Binom

Open Settings → Tracking links in Binom, scroll to Postback URL and click Copy. It looks like this:

https://your-binom-domain/click?cnv_id={network_token}&payout={payout}

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Binom → Settings → Tracking links → Postback URL.

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Copy the URL exactly as your Binom shows it. The domain and path differ between installs, and a postback sent to the wrong path never reaches the tracker.

Add the postback to CIPIAI Tracking Tools

In your CIPIAI account go to Tracking Tools → Postback → Global and paste the URL. Replace the placeholder tokens with CIPIAI tokens and add the status at the end:

https://your-binom-domain/click?cnv_id={{click_id}}&payout={{payout}}&cnv_status={{goal_status}}

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Binom parameter CIPIAI token What it carries
cnv_id {{click_id}} The Binom click ID that CIPIAI received in the offer URL
payout {{payout}} Your payout for the conversion
cnv_status {{goal_status}} Conversion status in CIPIAI

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Tick Hold and Approve so Binom shows a conversion the moment it happens and again when it's confirmed. Add Reject and Decline if you want unconfirmed conversions in your reports too.

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CIPIAI → Tracking Tools → Postback → Global, with Hold and Approve selected.

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Click Test conversion, wait for the success message, then click Save. Binom's postback docs also accept cnv_currency if you want the payout currency in reports; CIPIAI passes it as {{currency}}.

Create a flow for your offer in CIPIAI

A flow is how CIPIAI ties one offer, one traffic source and one postback together.

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1. Open Offerwall, pick the offer and start a new flow.

2. Choose an existing traffic source or create one.

3. Name the flow so you can find it later, e.g. "VPN US Propeller Binom".

4. In the Postback field, select the global postback you saved in Step 2.

5. Click Submit for moderation.

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Choose or create the traffic source for thr flow.

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Select the Binom postback in the flow and submit it for moderation.

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Once the flow is approved, go to Offerwall → Flows, find it by name and click the link icon to copy the tracking link. You'll need it in Step 6.

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Copy the tracking link from an approved flow.

Add CIPIAI as an affiliate network in Binom

Go to Aff. networks → Create in Binom and click Load from catalog. Type "cipiai" in the search, pick CIPIAI and the form fills itself:

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  • Offer URL template: {offer_url}?click_id={clickid}. Binom appends this to every CIPIAI offer URL, which is how your click ID reaches CIPIAI and comes back in the postback.
  • Postback URL: a reference copy of the postback format. The working postback is the one you saved in CIPIAI in Step 2.

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Binom → Aff. networks → Create → Load from catalog.

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Search the catalog for CIPIAI.

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The CIPIAI template fills in click_id={clickid}. Click Save.

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Leave Status-payout relation off: CIPIAI sends the payout in the postback. You only add the network once per Binom install.

Add your traffic source in Binom

Open Traffic sources → Create → Load from template and pick the network you buy from, for example PropellerAds. The template fills in the postback to the source, the External ID, the cost and the tokens.

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Binom → Traffic sources → Create → Load from template.

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Open Advanced settings and find the token that carries the zone. In the PropellerAds template it's Token 1: parameter zoneid, placeholder {zoneid}, name Zone ID. Remember the token number; you'll use it in the next step.

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Token 1 carries the PropellerAds zone ID.

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Create the CIPIAI offer in Binom

Open Offers → Create and fill in:

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  • Name: anything readable, e.g. the same name as your CIPIAI flow.\
  • URL: the flow tracking link from Step 3, plus the zone parameter described below.
  • Affiliate network: CIPIAI (the network from Step 4). Skip this and the click ID won't be appended, which breaks attribution.
  • Payout: leave on Auto, so Binom takes the payout from the postback.

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Paste the flow link into URL and select CIPIAI as the affiliate network.

How to pass zones and placements with zone_id

Add zone_id={t1} to the end of the flow link so CIPIAI statistics show which zone, placement or publisher each conversion came from:

https://your-cipiai-flow-link/f/8d18a04b-...?zone_id={t1}

{t1} is Binom's macro for Token 1 of the traffic source. If your source keeps the zone in another token, use its number: {t2}, {t3} and so on. On pop and push traffic, zone-level data is what lets you blacklist losing zones quickly, which our popunder ads guide covers in more detail.

Build the Binom campaign and send traffic

1. Go to Campaigns → Create.

2. Enter a campaign name, select the Traffic Source from Step 5 and pick your tracking Domain.

3. Under Paths, click Direct if you run without a landing page (or Lander if you use one), then Offer and add your CIPIAI offer.

4. Save the campaign. Binom generates the Campaign URL; click Copy link and paste it into your traffic source as the destination URL.

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Campaign: traffic source, domain, then the offer under Paths.

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Copy the campaign link after saving.

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The chain is complete: traffic source → Binom campaign → CIPIAI flow → offer, with conversions flowing back to Binom through the global postback.

FAQ: Binom and CIPIAI

Does Binom have a ready-made template for CIPIAI?‍

Yes. CIPIAI is in Binom's affiliate network catalog under Aff. networks → Create → Load from catalog. The template adds click_id={clickid} to every CIPIAI offer URL automatically.‍

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Where do I put the Binom postback URL in CIPIAI?

‍In Tracking Tools → Postback → Global. A global postback applies to every flow you link it to, so you set it once and pick it from the list when creating each new flow.‍

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Which CIPIAI token goes into cnv_id in the Binom postback?‍

{{click_id}}. CIPIAI receives the Binom click ID through the click_id parameter in the offer URL and returns it in {{click_id}}, which Binom reads as cnv_id.‍

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What does {t1} mean in the CIPIAI offer URL?

‍{t1} is Binom's macro for Token 1 of the traffic source. In templates like PropellerAds, Token 1 carries the zone ID, so zone_id={t1} passes the zone to CIPIAI statistics.‍

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Should CIPIAI send rejected conversions to Binom?

‍Only if you want them in your reports. Hold and Approve are enough to track revenue; adding Reject and Decline shows which sources or zones produce conversions that don't get confirmed.

Start with one flow, then scale

Set up the global postback once, confirm one real conversion in Binom, and only then clone the campaign across sources and GEOs. Running Keitaro instead? The same setup is in our Keitaro postback guide. CIPIAI runs direct tech offers (VPN, utilities, extensions) and SmartLinks for mixed traffic, covered in our SmartLink guide. NET30 with autopayments, from $50 via payment services.
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